I advise, teach, build and study.
And often at the same time. It’s not a career path, but it’s a genuinely useful one.
My Background
I started my career as a strategy and finance consultant at Capgemini in the Netherlands, working with banks like ABN AMRO, ING, and RBS on transformation projects. That gave me the structured thinking and the understanding of how large organizations work (and don’t).
After my MBA at the National University of Singapore (NUS), I moved into academia as a fulltime Senior Lecturer at NUS's Institute for Design & Engineering Leadership, designing and teaching technology commercialisation and innovation programmes for engineers. That's where I discovered that teaching is most useful when it's grounded in something real - so I made sure it always was.
In 2013 I co-founded Structo, a 3D printing company for dental applications. We raised S$1.3M in seed funding and were granted a patent. It taught me what it actually takes to build something - the parts that don't make it into case studies. (I since have started other businesses - some invalidated directly, some successful for a short while, but in the end still decided to close them - I keep trying!)
I also spent time as Director of Innovation at LumenLab, MetLife's regional innovation centre in Singapore - designing innovation bootcamps, running cross-border programmes, and trying to build a culture of experimentation inside a 150-year-old insurance company.
Since 2020 I've run Infinite Leaps Pte Ltd, my own consultancy, working with startups, multinationals, universities, and government institutions across Asia, the Middle East, and beyond.
My PhD Research
In 2024 I started an Executive PhD at the Vrije Universiteit (VU) Amsterdam, researching how entrepreneurs actually validate opportunities in practice.
It's the question I've been working around for years and now I'm studying it properly. It keeps the consulting and teaching current, and occasionally humbles me in useful ways.
While “entrepreneurial validation” is my first focus, I generally have an interest in organisational strategy and leadership development. I welcome any collaborations for research as I complete my PhD, and ofcourse, continuing with my academic career.
Who I work with and where
I've worked across financial services, maritime, agri-tech, healthcare, education, government, for both deep tech and digital solutions - in Southeast Asia, the Middle East, Europe, and the US.
My clients range from early-stage founders to C-suite executives to government officials, and the work ranges from a half-day workshops to a year-long engagements.
While entrepreneurship and innovation are at the core of what I do, my experience and interests run broader - spanning organisational culture and change, systems thinking, digital and AI transformation, strategy, and leadership development.
What ties it all together is a simple belief: that the most effective people and organisations don't wait to be disrupted. They build the capability to adapt continuously.
“Doe maar gewoon, dan doe je al gek genoeg”
The personal bit
I was born in the Netherlands, grew up between Singapore, the Netherlands (Amstelveen/Rotterdam/Hengelo) and Indonesia (Jakarta), and have called Singapore home for the past 14 years. I'm a Singapore Permanent Resident.
The Dutch have a saying - “act normal, that's crazy enough”.
It's probably the most accurate description of how I work.